AI Marketing Systems Architect

Designing how organisations embed AI into operating infrastructure for measurable commercial performance.

CEO & Co-Founder, Australian Centre for AI in Marketing (ACAM)
CMO50 x2 | Author | Speaker

AI is already inside organisations. The question is whether governance, decision rights and operating models are keeping pace.

Through ACAM and ART (AI Results Transformation), we move AI from experimentation into accountable operating systems that strengthen capability, protect trust and drive sustainable growth.